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How can video games help your business?

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Most of us when we think of video games the first things that come to mind are first-person shooters, RPG’s or platformers. Yet, video games can be more than just entertaining. In this ever-changing technological world, it’s no wonder that video games have moved on to benefit businesses as well. From providing businesses the ability to test specific scenarios, to employee training and company promotion.

Video games allow businesses to create simulations

Sometimes we would like to know the outcome of a specific scenario and there are certain times that replicating that scenario in real life is simply not possible.

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In the scientific community, simulations are used to simulate natural disasters or weather. The outcome of these simulations allows people to prepare and to better understand how a specific area might be affected. Simulations are also used by car manufacturers to simulate car crashes and car-related accidents to improve their car models. These are only a few of the many possibilities simulations can be used for.

 Video games allow businesses to promote themselves 

It’s not uncommon to encounter advertisements while playing a mobile game. Video games make it easier for businesses to reach a wider audience. By advertising on popular games or creating their own, they are able to promote themselves in an interactive and creative way. Many advertisements in games nowadays provide a link or button that sends the viewer to the business’s website.

Video games allow employers to better train their future employees

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It’s no secret that video games can be used for a lot of things. There are several jobs where messing up is simply not an option. Doctors, pilots, and soldiers are now using simulations before fully entering their work field. Future doctors are taught how to perform surgery without risking anyone’s life. Future pilots are taught how to handle flying a plane without the fear of a fatal crash. Finally, future soldiers are able to learn more about the battlefield and be better prepared for the real fight.

You might not be a doctor, scientist, or soldier, but there’s no need to worry; video games can be used to train employees from any field or to test most scenarios. Some companies even conduct simulations when choosing to hire an employee. There’s no telling what the limit of video games will be.

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