The Room Marketing Blog
Your guide for your digital marketing.

AI and Automation in Modern Marketing
In the digital era, marketing has grown increasingly complex and competitive. From PPC ads to email spam, marketers are locked in a battle to grab their audience’s attention. Meanwhile, AI is

Why use TikTok for my Business?
TikTok, the short-form video app, has become a popular platform for businesses to connect with their target audience and grow their brand. With over 1 billion active monthly users, TikTok has

The Top 5 Benefits of Video Marketing in 2023
Video marketing is a great tool to use in your marketing strategy. It helps you reach more people, tell your story and build trust with your audience. Video is also easier

What are Impressions and reach, and what is the difference?
The marketing world is full of jargon and buzzwords. If you’re trying to understand how your content is performing on social media, it can be hard to know what all the

Importance of content creation for social media
Content is the core of your social media marketing strategy. Without it, you’re just shouting into a void. But creating good content takes time, effort, and thoughtfulness. It also requires that

What are Geofencing Ads?
Geofencing is a marketing technique that creates a virtual fence around a specific area. Businesses can target customers based on their current location, allowing them to reach people with hyper-relevant ads

Does an SSL Certificate Help for best 1 SEO?
As the web has evolved, so has the importance of search engine optimization (SEO). In the past, SEO was mostly about on-page factors like keyword placement and site architecture. Nowadays it’s

Fake reviews cause consumers to lose trust in brands
Fake reviews are a costly marketing tactic that can end up hurting your company’s reputation. When consumers find out that a brand uses fake reviews, they lose respect for the brand

What SEO metrics are most important?
SEO is one of the most important aspects of your website. It affects your ranking on Google search engine results pages and can have a huge impact on traffic and conversion

Why is critical to have an easy-to-navigate website
The design of your website is crucial when it comes to overall traffic and conversions. A well-designed site will help you stand out from the competition and increase your search engine

What is offline marketing and how does it work?
Offline marketing is a great way to promote your business, but it can be hard to understand. In this article, we’ll explain what offline marketing is and how you can use

Why over-exposure can be harmful to your company
Over the past few years, it’s become increasingly apparent to me that we all have access to far more information than we could ever need. With the rise of social media

Keep Your Company Safe From Cybercrime
Cybercrime is a growing threat, but you can keep your business safe. The first step is to get your mindset right. You need to have a security strategy that includes people,

How Often To Post On Social Media
How often to post on social media? This is quite a simple question, but the answer to this is not that simple. Here, you will learn about how many posts you

Business owners and anxiety
A study reveals that entrepreneurs and business owners experience anxiety at more than twice the rate of the general population. Entrepreneurs are more likely to suffer from depression, exhaustion, and emotional

Why videos are more effective than other forms of marketing
Looking for a new way to advertise your company? Countless marketing strategies exist website ads, blogs, emails, and various others. However, there is a more creative and entertaining way to advertise.

How can video games help your business?
Most of us when we think of video games the first things that come to mind are first-person shooters, RPG’s or platformers. Yet, video games can be more than just entertaining.

Vlogging vs. Podcasting: Which One To Go For
Are you searching for the right marketing strategy for your business? Has the confusion between choosing a vlog or podcast for your promotions left you in a frenzy? Well, you need

Why is Remote Working Here to Stay? Let’s See What the Stats Have to Say
When Covid-19 struck the world for the first time, people across the world were forced to either leave their jobs, or say goodbye to their workspaces, cubicles, and personal offices –

TikTok Content Ideas for Business
TikTok may appear to be nothing more than a platform for comedy bits and dancing people at first glance, but its financial potential is immense. After all, TikTok has a monthly