The Room Marketing Blog
Your guide for your digital marketing.

Multicultural Marketing: What Is It?
Have you ever noticed how certain marketing campaigns grossly underrepresented different ethnicities? The goal now is not just about paving the way for tolerance. Instead, it’s time to accept differences, diminish

What to Do When Clients Pressure You for Lower Fees
How many times have you come across a client who may have tried to convince you to lower your fees for a service? Probably too many times to even remember. Let’s

Debunking Common Myths About Sales and Promotion
Are you running a business in the post-pandemic world? We know you’re at your wits’ end and are probably willing to invest in any opportunity that promises promotion, reach, and marketing

4 Reasons Your Business Needs More Video Content
Video, video and more video Relying on outdated marketing practices in the contemporary world, which seems to be changing constantly, just doesn’t cut it. As they say, “modern problems require modern

6 Ways Social Media Marketing Is Better Than Traditional Marketing
Social Media is Trend Regardless of the industry a business or brand exists in, maintaining an online presence for your audience has become vital for remaining visible and thriving. With the

Why Is It a Bad Idea to Hit the “Boost Post” button on Facebook?
Don’t push it! Facebook launched its infamous Boost Post button back in 2014 to assist advertisers and page managers. The feature allowed them to give their posts better visibility by bringing

Why Does Every Business Need Google Business Account
Everyone need Google Business If you’re a business owner looking to gain better visibility for your business on a search engine like Google, you may want to consider listing your company.

Here’s Why You May Want To Stop Using Linktree
What Is Linktree? We’ve all come across a Linktree reference on Instagram at least on a few profiles of the people you follow or see on your Explore page. If not

Benefits of Running a Subscription Service
Just like any other e-commerce business, running a subscription service also comes with a unique set of challenges. It’s subject to highs and lows and provides certain benefits. However, before we

Why Your Business Purpose Should Be More Than Making Money
Over the last few decades, the dynamics of business have changed to a great extent. Thanks to e-commerce, new businesses are emerging at the speed of light. However, a lot of

Evergreen Content: What It Is and Why You Need It
This article will explore how to create and sustain evergreen content to stay on top of the game and generate consistent organic traffic in any niche. Evergreen Content Evergreen content is

Social Media’s Effects on Mental Health – Sustaining Balance in Life
Numerous studies have been conducted recently to gauge social media’s impact on an individual’s mental health. How to Create Balance in Life with Social Media? It can be taxing to be

What the IOS 14 Update Means for Digital Marketing
In 2020, Apple introduced a new feature as part of the IOS 14 update that would give users more control over which third parties will get to control their data. While

Marketing Automation and Why It’s Necessary
What Is Marketing Automation? The process of leveraging software to automate recurring marketing activities is known as marketing automation. Repetitive tasks such as running ad campaigns, email marketing, and even social

How to Make Your Customers Understand Service Response Time
Importance to set a response time Working in customer service response time can be challenging for just about anyone. This occupation requires focus and quick-thinking skills, all while maintaining a cool

The Future of Content Marketing
Content is King! Many people think content marketing is all about blogging or email and social media copy. Well, content marketing is more than just the written formats of content. It

How Small Businesses Can Bolster Trust With Consumers
The pandemic has left an indelible mark on customers as they become more risk-averse than ever before. Companies, in turn, are scrambling to create a more customer-friendly digital presence.And while most

“Let’s Talk About Me” Why being the hero is killing your business
by Juan Santiago Many professionals suffer from this Have you ever met someone who couldn’t stop talking about themselves? Frustrating, isn’t it? Now imagine the same scenario in an important sales

The Difference Between Marketing and Branding
Most people confuse marketing with branding and vice versa. This is a common misunderstanding and there is no shame in being part of this group. What matters is that you are

Tips to Make Remote Work a Reality in 2021
This past year has been difficult for most businesses – cities faced lock downs, markets were disrupted, economies took hits and employees have been laid off, all due to the global